I heard Clay Shirky answer a question about the how of innovation after a South By Southwest presentation a few years ago. It’s still the most practical and useful way I’ve heard someone talk about the process of doing innovative things.

If you’re a company wanting to innovate, take the person who has one big idea and lock them out of the building. Tell them they can’t come back until they have 10 medium-sized ideas or 100 little ideas. Try a lot of everything, and double down on what works.

Take out “company” and substitute it with whatever soup you’re in. Profession, classroom, whatever.

This is in my head as we start classes this week.

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Clay Shirky on innovation
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